Click Create at the top of the sidebar and follow the wizard:
- Pick the content type, image or video.
- Pick the subtype:
- Images: Product Hero, Lifestyle, Offer First, Social Proof, Problem Solution, and more.
- Videos: Commercial (full multi-scene), UGC, UGC Hook, Reaction, Animation, Podcast, Explainer, and more.
- Select the product(s) and optionally write a Scene Guideline to steer the output. Some flows add a step for actor selection.
- Hit Generate. Results land in your Library in a few minutes.
To create a final video ad (not just a single clip), use the Commercial or Idea type, or clone a competitor's ad from the Explore tab.