Connect TikTok under Settings → your organization → TikTok and complete the TikTok login. Your ad accounts then appear under Marketing → TikTok Ads, where campaign performance syncs daily.
Pixel and tracking:
- Larven landing pages have conversion tracking built in, no pixel setup needed on your side.
- Your own site: create/install the TikTok pixel from TikTok Ads Manager on your site, in the same ad account you connected to Larven. Larven detects pixels from the connected ad account.
- TikTok permissions are scoped to one Business Center per connection, if you manage several TikTok accounts across Business Centers, connect the one that owns the ad account and pixel you want to use. Ask us in chat if your structure is more complex; there are workarounds.